It's been a while since a beautiful web is enough.
You need a web that makes sense, with strategy and designed for your client.
You need a usable web, where the results are tested and not been assumed. But that those are checked and contrasted with the results.
This is for you if you want your brand to stand out and to be authentic - not another one.
Illustrations made with strategy - not just beautiful. Illustrations consistent with your brand and that helps this is not forgotten.
If you want to sell - and if you have a brand, you really want it - you need to communicate. But not in any way.
Your visual communication as so your verbal and non-verbal communication need to breathe together so your brand is remembered.